Types of Reports

You'll see a few different types of reports in the Reporting section of your Mailshake account and you might find yourself wondering what those are all about. Here's a breakdown:

Engagement

The Engagement Report allows you to view all engagement with your campaigns over a specified period of time. This report will show you a graph with the engagements listed below:

Sends
Opens
Clicks
Replies
Unsubscribes
Bounces

You also have the ability to change the specified date range and choose to remove any set of data you don't want to view.

Campaign Comparison

See which campaigns are performing best! Compare your team's campaign results to spot trends, identify what’s working, and fine-tune your strategy for even better outcomes:

Productivity

The Productivity Report gives you a deep dive view of your teams productivity. You'll see productivity data per teammate and as with all reports you can select a specific timeframe to view data from. Here's a list of the productivity metrics tracked:

New Leads
Won Leads
Lost Leads
Contacted Prospects
Completed Tasks Total
Completed Tasks by Type
Completed Tasks - General
Completed Tasks - Phone Call
Completed Tasks - Social Media

Lead Catcher

The Lead Catcher report helps you track the status of Leads across all campaigns.

Lead Drivers

The Lead Drivers Report gives you insight into which emails or part of your campaign is driving more prospects to become leads! This information can help you better understand which parts of your sequence are working well for you and which ones may need more work.

Call Details

Track your team's call performance over time! Easily measure call activity and results to see what’s working and where to improve:

Call Disposition

Measure your team's performance over time based on call dispositions.

Connected
Busy Signal
Left Voicemail
No Answer
Not in Service
Wrong Number

Call Outcome

Measure your team's performance over time based on call outcomes.

Account - Bad Fit
Contact - Bad Fit
Existing Opportunity
Existing Customer
Meeting Scheduled
Rescheduling
Referral
No Interest
Interested
Interested - Meeting not scheduled
Gatekeeper

Call Times

Find the best times to call! See which days and times give your team the highest connection rates so you can reach more people at the right moment: